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1043 Virginia Ave, Suite 217
Indianapolis, IN 46203
Office: 317-602-6641

LO-FI First Fridays

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Sponsorship & Marketing

Event Profile

First Friday, a monthly arts and entertainment holiday, attracts thousands of fans to Fountain Square to peruse locally-curated art galleries and explore free entertainment options. With local art as the centerpiece, LO-FI Lounge pairs audio and visual elements to create a unique experience with two local artists paired with 2 local bands. Guests enjoy live music, gallery and photography exhibits, make and take activities and the quarterly Swap it Like It’s Hot clothing swap. Due to its prime location in the Murphy Arts Building, a First Friday hub of activity, LO-FI First Fridays are a key stop on the city-wide gathering.

First Friday events are always free and open to guests 21+ with a full bar and free coffee from our partners at Tinker Coffee. Each month over 400 fans pass through LO-FI Lounge, throughout the course of the night making this a prime opportunity to get in front of Indy’s young culture-seekers.

Each month, LO-FI engages with one local non-profit organization to help raise awareness and funds for their cause.

Details

Date: First Friday of Each Month

Venue: LO-FI Lounge

Frequency: Monthly

Audience

Attendance: Average 400 per event

Attendee Profile: 21-36 years of age, 45% male vs. 55% female
Cultural Enthusiasts, Art Connoisseurs, Music Lovers, Influencers, College Students, Neighborhood Residents

Sponsorships

Available: Official Sponsor

Key Categories: Non-Profit Organizations, Food, Restaurant, Condiments, Beer, Spirits, Delivery Service, Automotive, Telecommunication

Market: Indianapolis

Costs: $500 – $750 Local, per event x12 local events

Current & Past Sponsors

Sponsors: Elysian Brewing (Current), Klipsch (Current), Tinker Coffee (Current), Metazoa Brewery, Ole Smoky Moonshine

Partners: No Bad Ideas, Music Family Tree, Project Purse, Pocket Square Project

Marketing

Posters, Street Teams, Social Media, Paid Digital Advertising, Radio, Press Releases, E-mail subscribers.

Email Subscribers: 79,000+
Instagram: 15,000+
Facebook: 25,000+
Twitter: 4,800+
YouTube: 18,400+

Marketing Coverage

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